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Home>>Press Release>>FOSTTA Celebrates “World Saree Day”
Press Release

FOSTTA Celebrates “World Saree Day”

December 23, 2024

Surat (Gujarat) [India], December 23: On the occasion of “World Saree Day,” a special event was organized in Surat, a city renowned worldwide for its exquisite sarees. This day served as a powerful celebration of Indian culture and tradition, with Surat taking center stage to honor its rich heritage.

Surat’s sarees have not only made their way into every village and city across India but have also established a global presence. These sarees dominate both retail stores and wholesale markets, becoming the first choice for Indian women. A saree is not merely a garment; it is a symbol of Indian civilization, traditions, and the empowerment of women. It uniquely defines the grace and beauty of every Indian woman.

On this occasion, FOSTTA President Kailash Hakim shared his thoughts, stating, “Today’s younger generation, which is rapidly gravitating towards Western fashion, must understand the richness and beauty of our own culture. A saree is not just a piece of clothing; it is our cultural heritage and a representation of Indian identity. Wearing a saree allows us to stay connected to our traditions and experience a sense of pride.”

Saree: The Pride of Our Culture

The saree is a quintessential Indian attire that pays homage to the nation’s traditions and heritage. It symbolizes the strength, dignity, and beauty of women. On this day, FOSTTA shared some inspiring messages to encourage people to embrace this timeless garment:

  • “A saree: Not just an outfit, but a symbol of Indianness.”
  • “Stay rooted in tradition, embrace the saree.”
  • “Saree: The pride of our culture, the identity of our tradition.”

A Celebration of Cultural Heritage

FOSTTA’s initiative inspired Indian women to embrace their cultural heritage. The event also conveyed that adopting Western fashion does not mean forsaking one’s roots and values.

This unique effort by Surat has once again proven that a saree is not merely a piece of fabric but a representation of identity, emotion, and pride. “World Saree Day” provided a golden opportunity to reconnect with our roots and take pride in our traditions.

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